Job Analytics

Understanding how your job ads are performing can make all the difference when it comes to attracting the right candidates. With our Job Analytics feature, you get a clearer picture of your ad's performance and how it stacks up against others in your industry. 

Let’s walk you through how it works and how you can use these insights to optimize your job postings.

Performance Gauge Chart
The Performance Gauge Chart helps you see how your job ad is performing based on Cumulative Applications and compares it with other similar job ads in the market. 

We break down the performance into three categories:

• Low: 5%–35% of applications compared to similar job ads.
• Normal: 35%–65% of applications.
• High: 65%–95% of applications.

Job Ad Funnel
The Job Ad Funnel provides a breakdown of how your ad is performing across three key stages: Impressions, Views, and Applications. This funnel shows how many people have seen your ad and how many have applied. We also display conversion rates between each stage. 


Performance breakdown
Want to see how your ad is performing over time? The Applications/Views/Impressions with Bumps Line Chart gives you a time-based view of how your ad is doing. The chart plots Impressions, Views, and Applications against the date of activity so you can track performance trends.

Best performing ads in the Industry you are hiring in
In addition to tracking your own performance, you can see how others are doing. Our Well-Performing Job Ads section shows you examples of successful ads in your category. You’ll see the company logo, job title, location, and posted date of the top ads. 

Market insights
Market Insights feature offers a snapshot of the job market for your specific category. It displays Demand and Supply trends over the past 6 months, helping you see how much interest there is in your job category and how many other ads are being posted.

• Demand - Monthly number of jobseekers searching jobs
• Supply - Monthly number of jobs postings